The Science of Conversions (and Case Studies)

The Science of Conversions (and Case Studies)
You know the feeling when you pour your heart and soul into a promising new A/B test, only to have it flop like an entrepreneur’s first startup? I certainly do. Last year, I ran all product and brand marketing for an edutech company. For the first few months, things were amazing. I improved the CTA button, optimized the headline, and... Read More

If you’re not doing these 11 things, your website is basically invisible

If you’re not doing these 11 things, your website is basically invisible
“Getting to 90% doubled my website’s traffic, getting to 95% was even better for sales. Now that the site is up to 99%, traffic is through the roof… the sales are pouring in… “ Drive more customers to your website Today, most people use the Internet when shopping for products and services – make sure those customers can easily find... Read More

5 Things That Have Always Worked For Digital Marketers, Until Now

5 Things That Have Always Worked For Digital Marketers, Until Now
The old Southern adage, “If you don’t like the weather, wait five minutes,” could certainly apply to the task of keeping pace in the world of digital marketing. Changes in trends and tactics shift quickly with the wind and, as digital marketers, the only way we can keep up is through innovation and information. Here are five things that have... Read More

Top Start Up Ideas for 2017

Top Start Up Ideas for 2017
If you are taking the leap into entrepreneurship or just getting started making money on the side, you should check out these trends that are showing lots of potential. 1. Join the sharing revolution “The most successful businesses in this new millennium operate on this principle. The world’s largest media outlet produces no media, facebook (NASDAQ: FB); the world’s highest... Read More

How Do I Secure My Website?

How Do I Secure My Website?
Whether you have a business or personal website, securing your site is now more important than ever. An SSL certificate on your website is the only way to build a secure, encrypted connection between the browser and your Web server that lets visitors submit sensitive information, such as payment details, securely. There are multiple types HERE, so before you purchase... Read More

How Do I Register My Domain Name?

How Do I Register My Domain Name?
You got an idea for a website! That is awesome! You got an idea for a name yet? Follow the steps below to get your address on the web. To get started, we’ll first check to see if the domain name is available. If available, we’ll register the domain name before someone else does! To Check a Domain Name’s Availability... Read More